PPC tracking is undoubtedly the night vision goggles of the PPC foot soldier. There is nothing more important to a successful PPC campaign than knowing which keywords convert into sales. If you are … [Read more...]
Upgrading to Adwords Editor v6.5
After finally succeeding in upgrading to Adwords Editor v6.5, I now recommend that you do it. Google has added more features that you previously would only find in third party tools: Keyword … [Read more...]